Launched in September 2011, Kokorico is the latest masculine creation from Jean Paul Gaultier. Kokorico, which is the French onomatopoeia for rooster s cry ( Cock-a-doodle-doo in English) was created in collaboration with Puig and Firmenich s perfumers Olivier Cresp and Annick Menardo. This perfume is designed to represent various moods through the boastful cry of a rooster, the conquering cry of a man-warrior or the cry of a young man filled with pleasure.